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Calculator

Instagram Engagement Rate Calculator

Measure performance the way brands and sponsors do.

Clipcutt does not host, store, or rehost Instagram content. Only public posts are supported. Respect creators and copyright.

How to use the engagement rate calculator

  1. 01

    Enter your stats

    Followers, average likes, average comments per post.

  2. 02

    Get your rate

    Clipcutt calculates engagement as a percentage.

  3. 03

    Benchmark

    See how you compare to creators in your size range.

Frequently asked

Creator playbooks, every Sunday.

One short email. Hooks, formats, and tools that actually move the needle on Instagram.

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